This boutique advisory firm works exclusively with senior marketing executives in complex B2B industries. Its clients are CMOs, VPs, directors and heads of marketing in industrial, IT and professional services firms. It takes a done-with-you approach, helping marketing teams put new ways of working into practice.
Services include a CMO Clarity workshop, a marketing function business plan, a marketing management system and value-based stakeholder reporting, plus an investment plan that presents marketing as an investment rather than a cost. The firm has worked in over 20 countries and completed more than 130 engagements, with an average NPS of 67 according to its website. It publishes a podcast, a CMO newsletter, articles, webinars and executive guides, and uses proprietary frameworks such as the OOR model. The office is in the Järjestöjen Talo building.
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