Founded in 2004, the tourism association brings together about fifty businesses in eastern Kainuu. Members include nature and cultural operators, hotels, cottage rentals, restaurants and activity providers. Joint marketing uses the Wild Taiga brand, focusing on nature, wildlife watching, Winter War history and Kalevala culture.
The association develops sustainable tourism and projects covering tourism, culture and digital marketing. Members completing quality coaching can use a shared quality logo. Most members are small family or artisan businesses.
Involved in the tourism partnership? Review the association's work below for other tourism businesses.
